As far as pregnancy moisturing goes, this one is probably my best recommendation. I used two jars in total during my pregnancy and supplemented with other brand towards the end. It lasts for a long time and I used it not just around my tummy area but used it as body moisturiser. Use it just after you have bath or shower for the max effect. It has the most natural smell and I had no problem using it (I had a very sensitive smell for all cosmetics and other things during my pregnancy). The only thing is that it is greasy (well I guess that's the way it should be). My mum and sitsers never had stretch marks during their pregnancy so I probably won't - so I can't say if this actually 'prevents' stretch marks or not. But it certainly keeps your skin moist and supple which you really need when your skin is being stretched to a max amount during pregnancy. I will recommend this product to any pregnant women.