Lengthening Mascara Black


Lengthening Mascara Black


£16.00 / 7ml
PLU 1741

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Clinically proven to lengthen lashes by up to 85%

Dial up the drama with our curl-enhancing and lengthening all natural mascara. 78% organic ingredients enrich the 5% natural minerals for stunning lashes that are beautifully nourished, conditioned and protected.

Featuring a specially designed, gently tapering flexible brush to bring out the best in even the shortest of lashes, our super-enriching formula nourishes all the way from root to tip whilst bringing colour, definition and a naturally eye-opening, volumised look.

Enriched with a lash-thickening tetrapeptide, omega-rich organic argan oil and antioxidant white tea.

Naturally effective. Clinically proven. No parabens. No silicones. No BHT.

Aqua, Copernicia cerifera (Carnauba) wax*, Cocos nucifera (Coconut) oil*, CI 77499, Glycerin, Cetearyl glucoside, Ricinus communis (Castor) seed oil*, Argania spinosa (Argan) kernel oil*, Glyceryl caprylate, Bambusa arundinacea (Bamboo) stem powder, Dextrin palmitate, Xanthan gum, Sucrose laurate, Heptyl undecylenate, Camellia sinensis (White tea) leaf extract, Aloe barbadensis (Aloe vera) leaf juice powder*, Sigesbeckia orientalis extract, Abies picea (Spruce) extract, Caprooyl tetrapeptide-3, Tocopherol, Helianthus annuus (Sunflower) seed oil, Pullulan, Sorbitol, Trehalose, Glyceryl undecylanate, Acacia Senegal gum, Vanillin, Maltodextrin, Alcohol, Sodium levulinate, Dextran, Levulinic acid. *Organic ingredient. Made with 78% organic ingredients and 5% natural minerals. Suitable for vegans.
Avg. Customer Rating:
(based on 30 reviews)
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Good for sensitive eyes
By Busy bee from London on 13/09/2017

About to order my next replacement NY mascara, I was surprised to read bad reviews of this product. It is the only mascara I can wear that does not irritate my eyes, and is cheaper to buy than many other brands that do. Whilst I agree it is highly unlikely to actually lengthen anyone's eye lashes, and this seems like a bizarre claim to make, it goes on very smoothly and is not at all cloggy. Washes off very easily, which is great, but you do need to be careful if you rub your eye, as that brings it off too!

By Busy bee, 13/09/2017
Very disappointing
By Bex from Waterlooville on 27/08/2017

I've been trying to replace all of my beauty products with those that are cruelty free and I love the Neal's yard bubble bath and oils so was very pleased when I saw that they did a mascara. However I was very disappointed with this product. The liquid is very wet and takes a while to dry and the brush is on the smaller side so doesn't give the "wow" factor of other mascaras. I also found that it started to flake off a bit during the day so I had to wipe it away under my eyes. When it came to removing it, I found that it really stung my eyes, however it did come off very easily. I won't be buying this product again but I will still continue to buy other Neal's yard products.

By Bex, 27/08/2017
Waste of money
By Nesslar from Devon on 08/06/2017

Most disappointing. Actually made my eyes stream. No lengthening nor thickening...Response from NYR on 29.06.17 'Thank you for your feedback and we're really sorry to hear of your disappointment with our mascara. Please do contact our Customer Care team at advice@nealsyardremedies.com if you would like to discuss this further.'

By Nesslar, 08/06/2017
Effective and Healthy
By Laura Elizabeth from Derbyshire on 04/05/2017

it does take a day to get used to, it is lighter and a thinner brush to usual mascaras but far from cloggy, smooth application, and stays on all day. feels light and healthy on your eyes, causes zero irritation whatsoever. give it a try for sure, as i was skeptical after having read some negative reviews. maybe not an evening mascara but certainly an effective and clean daytime one.

By Laura Elizabeth, 04/05/2017
Great mascara, great brush
By Leo from London on 30/04/2017

This mascara took me a couple of goes to get used to, it's a different consistency to what I was used to, but it's actually very light and does not make my eyes feel heavy. If you leave it to dry for a moment, it stays on all day, and is easy to remove with a little almond oil. I love the ingredient, to condition and keep my eyelashes healthy. rnAlthough I do laugh when I see claims 'clinically' proven to lengthen by 85%, we all know mascara just paints your light coloured lashes black, so you can see the ends better, it doesn't make them grow any longer!

By Leo, 30/04/2017
Good everyday mascara
By Wenneke from Oxford on 26/04/2017

I use this mascara for day-to-day use; it gives a really nice natural look, doesn't smudge unless rained on (not waterproof)! I love how it stays on during the day but easily comes off with make up remover or washing your face. It doesn't irritate my eyes and lashes feel nourished (as you don't have to scrub it off you spare your lashes!). rnThe only down point is that it doesn't have the WOW! factor, so for parties or special occasions I still use more impactful mascara.

By Wenneke, 26/04/2017
Long lashes
By Rosie from London on 28/03/2017

This has been the only mascara that hasn't irritated my very sensitive eyes.i suffer from dry eyes which is very uncomfortable! Love how it colours & lengthens my lashes without clumping up & looking unnaturally thick. rnIt gives a very lovely, natural look & I know there is nothing in there that will irritate! I think it has conditioned my lashes too which is a bonus! Would recommend to anyone with sensitive & dry eyes.

By Rosie, 28/03/2017
Best mascara to highlight natural beauty
By Yaga from Berlin on 23/03/2017

This is actually the best mascara I have ever had. rnWas a bit reserved to see just 2 or 3 stars on average, but knowing NYR products I thought I will give it a try and it was worth it. I have quite long but a bit light eyelashes, so I don't need mascara to make my eyelashes thicker and longer and more curly and look like fake one, but just need to make them darker! It is more liquidy than any other, but I find it as an advantage as there are no lumps on the brush.rnHighly recommend to any woman who wants to have her eyelashes to be highlighted without fake and unnatural effect

By Yaga, 23/03/2017
The worst mascara i have ever used!
By Amelia from norwich on 16/03/2017

this is by fare the worst mascara i have ever used and would give 0 stars if i could. I only wish i had read the reviews before parting with £17.50. I can only assume that this product is being discontinued because of the negative response from customers and they would be right. barely makes any diffrence to my lashes. very poor colouring to the mascara and flakes off with in a couple of hours. i normaly love neals yard products but this one is a massive let down. cant use it so totally wasted my money...Response from NYR on 29.03.17 'We’re really sorry to hear that the mascara is not suitable for you, and take your feedback on board. Please do contact us on advice@nealsyardremedies.com and we’ll be happy to advise you further.'

By Amelia, 16/03/2017
Don't believe the hype........
By Pandora from Pen y cae on 24/02/2017

I bought this mascara as it had good reviews on Marie Claire, all I can say it doesn't live up to its description. I have never complained about a make product before but this product which claims to lengthen lashes was so poor, it didn't even look as if I had mascara on and then flaked off by mid morning. When I complained to the agent who raised my complaint with yourselves you responded with a lecture on how to use the product and what its constituent ingredients are. I bought the mascara because it is advertised as lengthening lashes by 85%, this is not true. I feel that you have misrepresented the qualities of this product and have not responded responsibly and quite frankly I think this is a case of miss selling...Response from NYR on 09.03.17 'I'm really sorry to hear that our Mascara is not as you would have expected. Please do contact us here at Customer care and we will be happy to help you further with this problem. Our email address is advice@nealsyardremedies.com'

By Pandora, 24/02/2017
Good everyday mascara
By Emma from Bedfordshire on 10/02/2017

I bought this mascara purely for the ingredients to condition my eyelashes as since having individual lashes, my natural lashes weren't in the best condition. I'd read the reviews about it running and not lasting so I wasn't expecting much. I've been using it for 3 months now and I can't really fault it. My lashes are back in good condition and I'd probably say they're longer than before. This is the only mascara that doesnt run down my face either! (previously I used benefit and that was always running!). The consistency is however quite 'wet' but once dry it lasts all day. I've certainly not experienced any flaking. It's also smells really nice! The only negative I would say is that it doesn't lift my lashes like other mascaras. If your looking for an everyday mascara for work etc I'd definitely recommend giving this a go.

By Emma, 10/02/2017
Great mascara
By T from Tonbridge on 08/02/2017

Perfect for a natural look, have had mine for 6 months and it hasn't dried out at all!

By T, 08/02/2017
Very disappointed
By CM from Bedfordshire on 31/01/2017

I was so excited about getting this mascara for my birthday and couldn't wait to try it out. But I wouldn't of been more from gutted with this product. I'm a huge fan of Neal's Yard- but this mascara doesn't stay on, by midmorning I have black flakes all over my face, not a look i'm going for. What a shame...Response from NYR on 09.02.17 'Thank you for your feedback and sorry to hear of your disappointment with our NYR lengthening mascara. Please do contact us if you would like to discuss this further and so that we can arrange an exchange at advice@nealsyardremedies.com'

By CM, 31/01/2017
Love it!
By Jac from Scotland on 15/01/2017

I love this mascara. I'm not a fan of the clumpy cloggy blank look so wanted a natural looking mascara that darkens my fair lash ends. This does just that. It's not thick or cloggy and I let it dry while I do my hair. Once it's dry, it lasts all evening and just a few flakes if I've been a bad girl and slept in it! Every single mascara I've tried smudges badly on me and this is one of the best. You've just got to let it dry.

By Jac, 15/01/2017
Sadly Disappointing....
By Brewster from Essex on 11/09/2016

I love Neals Yard products and am a loyal customer..... But I am so disappointed with this product. I really want to love it but it just seems to flake off throughout the day leaving little black specks under my eyes. Not a great look !...Response from NYR on 13.09.16 'Thank you for your feedback and I’m sorry to hear that the mascara is not suitable for you. Please do contact us on advice@nealsyardremedies.com or 01747834634 and we can help you further.'

By Brewster, 11/09/2016
Love this product
By Fifi from Wiltshire on 10/09/2016

I have found it hard to find a nice light mascara that did not weigh my lashes down or look horrid and clumpy. This NYR mascara is amazing so light and it looked like i was wearing mascara. And easy to remove with the NYR eye make up remover. I would recommend!!

By Fifi, 10/09/2016
Have never tried a worse mascara!
By Marina from Oxford on 18/07/2016

I always try to go more natural with make up and I do not mind if my eye lashes do not look super long or thick, I prefer the natural look. So I gave this mascara a go. I wish I hadn't! It just does not have anything positive about it, but many faults: 1) It smudges instantly. If you sneeze, for instance, or even if you do not do anything, in a couple of hours you will have more mascara under your eyes than on your lashes!rn2) It really is just a colour. does not improve my look at all and only in summer (when my lashes are getting light from the sun) I can even notice that i have a mascara (if I do not look under my eyes... :D)rn3) My eyes do itch with this mascara, so all the naturalness does not even help with that! I really wanted to use it for longer, at least because I bought it and I hate throwing things out. But I just feel too embarrassed to use it, really. 1 pound mascaras have a better effect...Reponse from NYR on 21.07.16 'Hello and thank you for your feedback. I’m sorry to hear of your disappointment in our mascara, please do contact us here at customer services so that we can discuss the issues further and pass on your comments to our research and development team. Our email is advice@nealsyardremedies.com or please call us on 01747834634.'

By Marina, 18/07/2016
I'm so disappointed
By GeorgieB from Marlborough on 13/06/2016

Bought this mascara from the NYR concession in John Lewis Newbury. I was really looking forward to using this product because I've recently been trying to buy more organic/ethical products and I've always been so impressed with NYR skin care and aromatherapy. Much to my disappointment, it is the worst mascara I have ever used. I apply coat after coat and it makes no discernible difference whatsoever to my eyelashes. The mascara practically runs off my face at the slightest touch or moisture. I am an university student of limited means and this mascara was supposed to be a treat to myself for finishing exams, but it was such a waste of money. I now can't afford to buy an alternative product. The terrible quality of this product makes me incredibly reluctant to ever buy anything from NYR ever again, or at least not without having sampled it extensively first. I am so upset and disappointed....Response from NYR on 14.06.16 'We’re really sorry to hear that you are so unhappy with the NYR mascara. Please do contact us here at customer services and we’ll be happy to help you further. Our email is advice@nealsyardremedies.com or call us on 01747834634'

By GeorgieB, 13/06/2016
Very poor mascara
By NY Addict from London on 05/03/2016

I received this Mascara as a free gift when I purchased the new Frankincense Intense Eye Cream, unfortunately it's not very good. It is very wet and gloopy and just made my eyelashes clump together into 4 spikey lashes! I had to take it off and it was thrown away! Very pleased I didn't pay for it! Sorry NY!

By NY Addict, 05/03/2016
Best Mascara Ever
By M* from Manchester on 17/02/2016

This mascara is fantastic, as others say it is of a thin/watery consistency but it certainly adds length to your lashes and it lasts forever. I have tried nearly every mascara on the market and this is by far the best, I have left it on a couple of days in a row before now and it still looks good the morning after. Definitely recommend.

By M*, 17/02/2016
best natural mascara in a long time
By Sheena from London on 30/01/2016

I've tried so many other natural mascaras and this is by far the best. Contrary to other reviews i actually don't mind the brush, it just takes some getting used to. I have used natural mascaras for years but my lashes have felt in such better condition since this one. It doesn't irritate, feel itchy or brittle and smells amazing. It does apply a bit thin but if i want a fuller look for evenings i just apply a natural base underneath.

By Sheena, 30/01/2016
Thin, wet, not got for quick application
By GeetP from Nottingham on 27/12/2015

Great that is skin friendly but incredibly thin and wet. This means you'll apply it, you'll barely see it, it'll take ages to dry, and if you carry on with your make up and accidentally touch your lashes it will smudge. rnThere are other organic mascaras worth a try, I won't be buying this one again. Shame.

By GeetP, 27/12/2015
Worst mascara ever
By Jayjo from Bath on 30/10/2015

This is a very disappointing product from my favourite Neals Yard. I love mascara and have tried many natural ones over the years but sadly this just doesn't match up. It's a very thin liquid and made no impact on my lashes which are naturally long but light in colour. Worse still it rubbed off easily and made my eyes feel gritty. I'm sorry Neals Yard but won't be buying this again and wish you'd look at improving this formula soon!

By Jayjo, 30/10/2015
Great for easily-irritated eyes
By Rachel from Bristol on 14/09/2015

Like other commenters, I agree that this is thinner in consistency and more 'liquid' than other mascaras - you just need to wipe excess off the brush with a tissue and allow a tiny bit more time for it to dry. Once it dries it stays on with minimal flaking. This is the first mascara I have found that doesn't irritate my eyes and it actually smells nice (just what you would expect from NYR). It makes my eyelashes nicely defined and glossy. Great stuff.

By Rachel, 14/09/2015
Very poor product
By Lorretta2010 from Manchester on 01/09/2015

In my attempt to replace all my cosmetics with natural products I bought this from John Lewis. I tried it once and sorry to say this but it was the worst product I've ever had. I may as well have used soot and a bit of water to blacken my eyelashes. It didn't build up my lashes and I was constantly wiping black flecks from under my eyes. I took it back to John Lewis and luckily enough the manager gave me my money back. Sorry to say this Neals Yard I know you make a lot of great products but this certainly isn't one of them.

By Lorretta2010, 01/09/2015
By tracyayres08 from Leicester, United Kingdom on 02/06/2015

So glad I found this Mascara. I have tried many different ones and this is the best. As a previous reviewer has stated, it seems to have a thinner consistency than others but it is not watery and applies like a dream and you do not have to put on several coats, one is sufficient. I think it's quite a 'wet' mascara - so it does take a few minutes to dry once applied but the beauty of this is that it lasts longer in the container - I have had mine for a couple of months now and it has not dried out at all, seems like a new tube every time I use it with no clumping or dry fibre bits that seem to form in other mascaras. It coats each lash evenly, the wand/brush is great - separating the lashes with ease - it's super black and really does make a difference to the lashes. I have sensitive eyes and this is the only mascara that doesn't irritate them, and I know it's sounds strange but it smells nice too! I like the fact that I'm wearing makeup that I know is not going to give me sore / red eyes and it smells great! It's a great combination with the eye make-up remover that NY make - one sweep of the remover on this mascara and it's gone, leaving my eyes feeling amazing. I guess the mascara is not good for swimming though - it is not waterproof and comes off easily. I would just remove it before taking a dip!

By tracyayres08, 02/06/2015
By Dannii from Beccles, United Kingdom on 02/06/2015

I am not one to scrimp on mascara and have always invested in good quality products. Over the past couple of years I have moved over to organic skincare & make-up but have been unimpressed with the mascaras that other companies offered. This is probably the best of ALL mascaras I have ever had. It took a while to get used the wand / consistency (it's a little thinner than usual) but my word, it makes my lashes look fantastic and lasts all day long. Thank you NY - my staple make-up product sorted at last!

By Dannii, 02/06/2015
Best Mascara!
By sarahgrant13 from LANARK, United Kingdom on 02/06/2015

The best natural mascara ever! Lengthening, volumizing and super black!

By sarahgrant13, 02/06/2015
By s_kingdom from London, United Kingdom on 02/06/2015

This mascara is the best I have ever used. Leaves lashes looking so soft and glossy and very black. Never clumps and really does condition your lashes.

By s_kingdom, 02/06/2015
Brilliant formula needs better brush
By OA from Chicago/London on 30/03/2015

This mascara is wonderful, but I have to use another brush in order to get long, natural, separated lashes, as the current plastic, cheap brush leaves too much product and clumps on the lashes. Please, please change the brush!

By OA, 30/03/2015

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