Our Commitment

As an ethical company, we’re ever mindful of our responsibility to mitigate climate change

Sustainability is part of our DNA…


Having reduced our net carbon emissions to zero, we were the world’s first high street retailer to be certified CarbonNeutral® by Natural Capital Partners. Through them we purchase annual carbon credits in support of their Makira Forest Protection Project in Madagascar.

Minimising waste

Our signature blue glass, practical plastic bottles, card and paper are all fully recyclable. Our paper and card is made from a mix of recycled and sustainably-sourced FSC® (Forest Stewardship Council) certified material and is printed with vegetable-based inks.

Energy efficient

Having installed 90kW of solar panels at our eco factory in Dorset, we now generate over 5% of our own electricity. We’ve also secured 100% renewable tariffs throughout our stores (wherever we have control) and eco factory.

Local sourcing

Where possible we use ingredients sourced in the UK. For botanicals that we can’t source here, we have a long standing relationships with a small number of organic herb and ingredient suppliers who ethically source the highest quality ingredients for us from the EU and around the world.

Forest-friendly packaging

All our gift boxes and product cartons are certified by the World Land Trust (WLT), use Carbon Balanced Paper and are FSC® sustainability-sourced. Since 2012 we’ve helped this international conservation charity protect an impressive 11,500m² of endangered tropical forests and off-set over 137 tonnes of CO₂.
We follow Forum for the Future's carbon management hierarchy.